We’re all about Life, Love & the Pursuit of Amazing Hair Products.

Family

Nothing will come before those we love the most. We started this company at the same time we were each starting our families, so fave4 falls right in there as one of our babies. However, our children and husbands come first, always. Everything we do is in balance with them, and most work is done from our homes so we can create amazing hair products and have the cutest office assistants ever. The fave4 family then extends to the rest of the fave4 girls – the team which combines to make everything happen in front of and behind the scenes. Jessie Decker leads this squad of girls who we adore and are so grateful to have in the house of fave4. Finally, the #fave4fanatics round out our extended fam, from the hairdressers who use our products every day to make their jobs more beautiful to the fans who share their tips and product tricks – everything we do is for our FAMILY!

Forever Pro

Creating professional hair products, for pro hairdressers is our priority. Professional also describes our business philosophy. Up front, honest, sincere, loyal and hardworking. There is a fine line between pushing boundaries and breaking rules – we will always push the boundaries of what can be done and achieved, but never deviate from the rules and standards we set for ourselves. Keeping our products in the hands of pro hairdressers and their clients is where it’s at!

Faith

This comes in many forms for us. Faith in our beliefs, in ourselves, in each other, and in the people we choose to do business with. Being forthright in the way we do business and always maintaining good faith in the human ability to gravitate to what is right. Truth and light are wonderful things, and will always prevail.

Fun

Does this really need explaining? If it’s not fun, we won’t do it. If someone isn’t up for fun, we won’t work with them. If the products aren’t fun to use, we won’t make them. We LOVE fun. Fun is our favorite.

💜 THE FAVE4 GIRLS 💜

Alex Andrews

Alex Andrews

Co-Founder & PR/Marketing

A total tomboy living in a girly-girl world.

Lynne McNelis

Lynne McNelis

Co-Founder & Product Development

Raising 3 amazing girls with my hubby/partner-in-crime, watching LSU football and running a beauty brand with my biz bestie.

Jill Mitchell

Jill Mitchell

Head Logistics

Holly Reed

Holly Reed

Design Guru

Alex Walterscheid

Alex Walterscheid

Go-To Girl

Danielle Cornett

Danielle Cornett

Product Development

Sara Puryear

Sara Puryear

fave4 intern

Danielle Peters

Danielle Peters

fave4 fanatic

💜 OUR CURRENT FAVES 💜

alexmarieandrews We invented zero-calorie pizza* 😉🍕💋 @blaine_bowen#romyandmichelle #zerocaloriepizza#nationalpizzaday *zero calorie pizza on makeup bags full of hair products

lynnemcnelis All the necessities for a sucessful night out! #cash #license#disneycreditcard #texturetakeover#lipsticktester (new favorite shade 😉) Let’s do this Saturday night! 🇲🇽💃🏻🎉

daniellepeters12 HAD ME AT HIBISCUS 🌺  In love with my fave4 hair oil, smells so good! Natural UV filtering, flyaway and frizz touch ups! Summer life is going to = summer hair oil and up for air❣ #fave4hair #hadmeathibiscus #upforair#summerhair #vacationworthy#softsilkyhair

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